The ‘Well Being Heroes’ brand, invents and brings Well Being Toys & Gifts to market specifically developed to help children understand and address certain emotions and feelings in their everyday life
Sockie Stars promotes messaging through a combination of storytelling and play patterns. The story telling takes the shape of the book which presents common everyday challenges. It shows how the lead character is able to identify the challenges and conquer them in a calm, fun and clever way. The product creates the related play pattern so the child can physically identify with the message in the story book.
The Well Being Heroes brand:
1. Address the Challenges of
o Anxiety,
o Worry,
o Sleep Issues,
o Night Terrors,
o Loss.
whilst….
2. Promoting the Positives of
o Self Esteem,
o Self-Acceptance,
o Self-Belief,
o Diversity,
o Independent Life Skills.
The objective of the products is to make a difference in a child’s life thus making happier children and happier parents.